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A BIG NIGHT, A BIGGER CAUSE: THE 2025 KOLLOSCHE PEOPLE’S BALL
At Ringers Western, we talk a lot about stickin’ together—but on that Saturday night of May 31st, that motto came to life in a ballroom
2 October 2025 No Comments
James Salerno (aka Hawkeye) grew up in Western Australia’s Kimberley, where tough country shaped a tougher work ethic. That mindset carried him from cattle stations to boardrooms—from building a premium Brahman operation in Queensland to co-founding Ringers Western, a brand that’s become part of the modern outback story. Whether it’s in livestock, business, or community, James brings the same drive: build it properly, keep it real, and make it matter.
James Salerno’s agricultural roots run deep. Alongside his business partner, Professor Richard Drew, James operates Rosegum Salerno Pastoral, a commercial and stud Brahman enterprise based in Beaudesert, Queensland. This operation is more than just a business—it’s a testament to James’s dedication to sustainable agriculture and his love for the livestock industry.
Innovations in Cattle Breeding: Rosegum Salerno Pastoral is committed to enhancing genetic quality, focusing on creating resilient and productive Brahman cattle suited to the Australian climate.
Sustainability First: The operation prioritizes environmentally conscious farming methods to ensure long-term viability and stewardship of the land.
What started as a campfire dream among mates has evolved into Ringers Western, a brand synonymous with Australia’s rugged spirit and timeless style.
Origins: James founded Ringers Western to create durable, authentic clothing that reflects the outback lifestyle. From its first hat and shirt design, the brand has grown into a global phenomenon.
Product Excellence: Every product, from workwear to casual wear, is crafted with the highest attention to quality and functionality. The designs pay homage to the heritage of rural Australia while embracing modern trends.
Community Impact: Ringers Western isn’t just a clothing brand; it’s a movement. The company regularly partners with charities and community organizations to support rural Australians.


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At Ringers Western, we talk a lot about stickin’ together—but on that Saturday night of May 31st, that motto came to life in a ballroom

James Salerno, Ringers Western co Founder tells of a harrowing narrow escape four thousand feet in the air with six thousand wild cattle to find

I still remember the day Richard Drew first told me about his master plan to stop the spread of the Queensland fruit fly. It was

I’ve always had horses involved in my life, my entire life, really, since I was a little fella. I was raised at El Questro Station,

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